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Adoption of social media as distribution channels in tourism marketing: a qualitative analysis of consumers' experiences
The study reported in this paper explores consumers’ experiences with technology-assisted service encounters by investigating the applicability of Mick and Fournier’s paradoxes of technology adoption to the social media as distribution channel in tourism scenario. In-depth interviews were conducted to explore consumers’ experiences when using social media distribution services and the results were…
Creator
- Chatzigeorgiou, Chryssoula
- Christou, Evangelos
Subject
Type of item
- Zeitschriftenartikel
Providing institution
Aggregator
Rights statement for the media in this item (unless otherwise specified)
- http://creativecommons.org/licenses/by-nc-nd/4.0/
Rights
- GESIS - Leibniz-Institut für Sozialwissenschaften. Bibliothek Köln
Creation date
- 2020
- 2020
Provenance
- Status: Veröffentlichungsversion; begutachtet (peer reviewed)
Source
- Journal of Tourism, Heritage & Services Marketing, 6(1)
Identifier
- oai:gesis.izsoz.de:document/66267
- 2529-1947
- https://www.ssoar.info/ssoar/handle/document/66267
- urn:nbn:de:0168-ssoar-66267-7
- https://doi.org/10.5281/zenodo.3603355
- http://www.ssoar.info/ssoar/bitstream/handle/document/66267/ssoar-jthsm-2020-1-chatzigeorgiou_et_al-Adoption_of_social_media_as.pdf?sequence=1
- http://www.deutsche-digitale-bibliothek.de/item/ZSEG2WP7VSYQ44UNUEY6KBDXMWKERF5Q
Extent
- Seite(n): 25-32
Format
- application/pdf
Language
- eng
- eng
Year
- 2020
Providing country
- Germany
Collection name
First time published on Europeana
- 2022-01-21T09:51:58.264Z
Last time updated from providing institution
- 2022-01-21T09:51:58.264Z